Privacy Policy
PRIVACY POLICY
Effective Date: September 1, 2026
The Coverage Checkup (“The Coverage Checkup,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, submit a form, request an insurance coverage review or quote, communicate with us, or otherwise use our services.
By using our website or submitting information to us, you acknowledge the practices described in this Privacy Policy.
1. INFORMATION WE COLLECT
We may collect information that you voluntarily provide to us, including:
• Name
• Telephone number
• Email address
• Information about your insurance needs, interests, current coverage, or insurance provider
• Information you provide when requesting an insurance review, quote, or other service
• Information submitted through forms, advertisements, surveys, text messages, emails, telephone conversations, or other communications
We may also automatically collect certain technical information when you visit our website, such as your IP address, browser type, device information, referring pages, pages visited, and interactions with our website.
2. HOW WE USE YOUR INFORMATION
We may use the information we collect to:
• Process and respond to your request for an insurance coverage review, quote, or information
• Connect you with licensed insurance professionals or insurance agencies that may be able to assist you
• Communicate with you by telephone, text message, email, or other methods
• Provide customer service and respond to questions
• Personalize and improve our website, advertising, and services
• Measure and analyze advertising and marketing performance
• Prevent fraud, abuse, or security incidents
• Comply with applicable laws, regulations, and legal obligations
3. INSURANCE PROFESSIONALS AND PARTICIPATING AGENCIES
The Coverage Checkup is a marketing and lead-generation service. We may connect consumers seeking insurance information with licensed insurance professionals, insurance agencies, insurance carriers, or other service providers that may be able to assist with their insurance needs.
When you request an insurance review, quote, or related service, information you provide may be disclosed to one or more participating insurance professionals or agencies so they can respond to your request.
Participating insurance professionals and agencies may have their own privacy policies and practices. Once your information has been provided to another business, that business's handling of your information may also be governed by its own privacy policy.
4. COMMUNICATIONS AND CONSENT
When you provide your telephone number or email address and provide the applicable consent, you may receive communications regarding your request and insurance products or services.
Depending upon the consent you provide, communications may include telephone calls, text messages, and emails and may involve automated technology or AI-assisted communications.
Consent to receive marketing communications is not a condition of purchasing any product or service. Message and data rates may apply.
You may opt out of marketing text messages by replying STOP. You may unsubscribe from marketing emails by using the unsubscribe instructions contained in those emails.
Consent may also be withdrawn through other reasonable methods as permitted by applicable law.
5. HOW WE DISCLOSE INFORMATION
We may disclose information:
• To licensed insurance professionals, insurance agencies, insurance carriers, or participating service providers in connection with your request
• To vendors and service providers that help us operate our website, communications, CRM systems, analytics, advertising, and business operations
• To advertising and analytics providers where permitted by applicable law
• When required by law, legal process, regulation, or governmental request
• To protect our rights, users, property, or security
• In connection with a merger, acquisition, financing, sale, restructuring, or transfer of all or part of our business
We do not disclose personal information except as described in this Privacy Policy or as otherwise disclosed to you at the time information is collected.
6. ADVERTISING, COOKIES AND ANALYTICS
We may use cookies, pixels, tags, and similar technologies to operate our website, understand how visitors interact with it, measure advertising effectiveness, and improve our marketing.
Third-party platforms, including social media and advertising providers, may collect information through these technologies according to their own privacy policies.
You may be able to control certain cookies through your browser or device settings.
7. DATA SECURITY
We use reasonable administrative, technical, and organizational measures designed to protect personal information.
However, no internet transmission or electronic storage system can be guaranteed to be completely secure.
8. DATA RETENTION
We may retain personal information for as long as reasonably necessary to provide our services, maintain business and compliance records, resolve disputes, enforce agreements, and satisfy legal or regulatory requirements.
9. YOUR PRIVACY CHOICES
Depending on where you live and applicable law, you may have rights concerning your personal information, which may include requesting access to, correction of, or deletion of certain information.
You may also contact us regarding your communication preferences or privacy questions using the contact information below.
We will process applicable privacy requests in accordance with applicable law.
10. THIRD-PARTY WEBSITES AND SERVICES
Our website may contain links to third-party websites or services. We are not responsible for the privacy practices, security, or content of third-party websites or services.
We encourage you to review their privacy policies before providing personal information.
11. CHILDREN'S PRIVACY
Our services are intended for adults and are not directed to children under 13. We do not knowingly collect personal information from children under 13.
12. CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy periodically to reflect changes in our services, business practices, technology, or legal requirements.
When we make changes, we may update the Effective Date shown at the top of this policy. Your continued use of our website after an updated policy becomes effective constitutes acknowledgment of the revised policy.
13. CONTACT US
If you have questions about this Privacy Policy, our privacy practices, or would like to make a privacy-related request, please contact us:
The Coverage Checkup
Email: [email protected]
Website: TheCoverageCheckup.com